Protect Your Brand from Social Media Crises
Social media crises can damage your brand's reputation, harm customer trust, and disrupt operations. Handles helps you proactively detect and resolve threats to your online presence, so your brand remains safe, trusted, and in control.
The Risk of a Social Media Crisis for Your Brand
Impersonation, fraud, and account hijacking can significantly harm your brand's credibility and customer relationships. With online threats on the rise, brands face the constant risk of losing control over their social media presence.
Customer Confusion
Fake accounts and misinformation mislead your audience and damage their experience with your brand.
Legal & Compliance Issues
Unauthorized activity can result in regulatory violations or lawsuits.
Brand Dilution
Ongoing impersonation or fraud weakens your brand identity and market authority.
How Handles Helps You Manage Social Media Crises
How Adidas Prevented a Social Media Crisis with Handles
Adidas partnered with Handles to detect and neutralize threats across its social media presence at scale.
Protected 100M+ followers from impersonation and fraudulent activity.
Conducted 10M+ brand variant searches to detect and prevent misuse.
Removed 9,000+ fake social accounts in Phase 1, with 50,000 more projected by 2025.
Unified 250+ licensed handles under one management suite for full visibility.
Essential Features for Social Media Crisis Prevention
Map Your Social Ecosystem
Gain full visibility across your brand's social accounts and identify risks before they become crises.
Identify official accounts, partners, and impersonators across platforms.
Detect account overlap and squatted handles before issues escalate.
Surface hidden risks to enable proactive monitoring and brand protection.
Bring Order to Cross-Platform Chaos
Review and secure access to your social media accounts so you're not scrambling when a crisis hits.
Audit internal and external account permissions for safety.
Lock down business managers and sensitive account access.
Ensure compliance with your brand's security and governance policies.
Keep Your Handles Safe
Securely store verified accounts and brand assets to prevent misuse and speed up crisis response.
Manage all social media handles in one place.
Prevent unauthorized access and fraudulent activity.
Maintain full control over your brand's digital identity.
Manage Your Social Policies
Enforce consistent policies and oversight so your team can respond to crises quickly and effectively.
Define team roles and account permissions clearly.
Monitor access and manage sensitive account controls.
Ensure adherence to governance standards and compliance rules.
FAQ
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