The Best Red Points Alternative for Social Media Brand Protection
Red Points protects brands on web marketplaces, but social media needs a dedicated approach. Handles secures your brand identity, detects impersonators, and automates access across every platform.
Handles vs. Red Points
Red Points monitors web marketplaces, while we protect every social media channel your brand engages with, using AI-driven precision and insights.
Comparison Category
Red Points
Handles
Why Brands Choose Handles, and You Should




Social Media Specialization
Purpose-built for social platforms, not adapted from e-commerce.
Platform-Verified Partnerships: Direct integrations with Meta enable faster, more reliable threat resolution.
Advanced Impersonation Detection: Detects impersonation across handles, bios, content, and engagement behavior patterns.
Focused Social Threat Protection: Targets identity theft, executive impersonation, and community fraud across platforms.
Proactive Risk Intelligence
Stop threats before they spread, not just after damage occurs.
AI Threat Prioritization: Ranks risks using combined first- and third-party data.
Contextual Intelligence: Learns brand patterns to predict new and emerging threats.
Ecosystem Insights: Spots account overlap, access gaps, and squatted handles competitors miss.








Access Control & Auditing
Know exactly who controls your social presence at all times.
Comprehensive Access Audit: Reviews Meta, ads, and organic social permissions thoroughly.
Automated User Management: Handles onboarding and offboarding to eliminate access gaps.
Cross-Region Visibility: Shows licensee, agency, and partner account permissions everywhere.
Integrated Governance & Compliance
Standardize operations across hundreds of accounts and global teams.
Pre-Built Governance Policies: Standardize naming, content approval, and crisis response workflows.
Launch-Ready Templates: Reduce setup time for markets and new product lines.
Compliance Monitoring: Ensures regional and licensee accounts consistently follow brand standards.




How Adidas Tackled Social Media Impersonation with Handles
Adidas reduced impersonation and fraud across social platforms, protecting 100M+ followers.
9,000+ fake accounts removed in Phase 1
100M+ followers protected from impersonation
Unified 250+ partner accounts under verified branding
Established proactive monitoring for 50K additional profiles
Protect Your Brand from Social Media Impersonation
Radar
Map your entire social footprint to surface official accounts, partners, and impersonators across every platform instantly.
1
Audit
2
Vault
3
Governance
4

37
posts
16K
followers
0
following
@heights_new
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3K
posts
547K
followers
214
following
@goingofficial
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Fraud handle
TikTok

4
posts
153
followers
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@ai.com_marketing
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After handles.ai

56
posts
16K
followers
12
following
@adidas_shoes_cheap
Your Heights
Fake account handle

24
posts
8K
followers
122
following
@buyrolex
Your Heights
Fake account handle
TikTok

56
posts
83K
followers
472
following
@adidasshoes
Your Heights
Fake account handle
TikTok

431
posts
5K
followers
79
following
@adidasnew
Your Heights
Fake account handle
TikTok

23
posts
21K
followers
162
following
@solanacoinn
Your Heights
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Telegram

158
posts
9K
followers
38
following
@adidasbrasill
Your Heights
Fake account handle

Sarah Mitchell
sarah.mitch@brand.com
Marketing Lead

Oliver Schmidt
oliver.schmidt@brand.com
Backend Engineer

Sofia Rossi
sofia.rossi@gmail.com
Former Employee

Daniel Park
daniel.park@brand.com
Designer
Brand

Emily Chen
emily.chen@brand.com
Contractor

Lucas Moreau
lucas.mor21@outlook.com
Former Employee

Priya Sharma
priya.sharma@brand.com
Growth

Mateo Alvarez
mateo.alvarez@brand.com
Software Engineer
Transitioning your brand’s social media protection from other tools or manual processes to Handles is fast, simple, and AI-driven, giving you complete visibility, control, and security across every platform.
Step 1: Connect Your Social Accounts
Securely link all your existing social handles to Handles, ensuring safe access while keeping accounts active and under control.
Step 2: Scan and Map Ecosystem
Handles scans your entire social media footprint using AI, identifying impersonators, access gaps, and risks across every connected account.
Step 3: Receive Audit Report
Get a detailed audit highlighting threats, account overlaps, impersonation, and priority areas for enforcement and governance.
Step 4: Implement Enforcement and Governance
Handles guides your team through applying security, compliance, and governance measures, protecting your brand efficiently across all platforms.
FAQ
How is Handles different from Red Points?
Can Handles integrate with our legal or compliance teams?
How quickly can Handles detect and remove impersonators?

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